Quolo Brand Identity

Coming out of Oxford University Innovation; QuoLO is a tool that can determine the success of an operation by allowing the patients themselves to monitor the change in their lifestyle before and after surgery. Adhering to the latest NHS guidelines for accessibility; QuoLO has a focus on seemless User Experience as a fundamental priority. This […]

Scotch National Wrapping Day Branding

Client: 3M Scotch Tape Project: Brand Identity and Social Content For Scotch Tape’s 2014 Christmas campaign, I developed a brand identity for ‘National Wrapping Day’, which was rolled out across print and digital media.

Brand Guidelines – Malvern Outdoor Elements

This is the beginning of my dissertation project for my MA, and involves the creation of a completely new visual identity for the outdoor activities centre, Malvern Outdoor Elements. The centre was previously run by Worcestershire County Council but has recently become independent and been taken over by the local community, and therefore requires a […]

Oxford Art Society Branding

Here’s a my step by step guide to creating a new branding for Oxford Art Society, from concept to completion. Poster Design Web Design 2 different visuals produced – one using their existing logo and one using the new branding.

Tim Andrews Ceramics – Logo Design

Tim Andrews is a ceramic Artist in Devon, who previously had a non-existant visual brand identity. He produces premium level ceramics, and required a logo and visual identity that emphasises this. The first round of logo development was very much a stab in the dark, as very little was provided by the client in terms […]

Urban Elephant

This was a branding design project for ‘Urban Elephant’; the small business offering from Urban Element. The logo has to co-inside with the current UE branding, and the association between the two brands must be clear, still distinguishable and unique. Here’s how it all began… Which then got refined… Not only does it incorporate the […]

Global Proofreading & Copy-Editing

On Wednesday we were handed the Creative Brief for Global Proofreading & Copy-Editing – a new logo and branding to go with their new website launch. A Proofreading company isn’t the easiest starting point for original logo design, especially considering the client wanted a ‘fun and quirky feel’ to the design. But here’s how the […]